About Us / Background of C2
 
Why We Exist
Welcome To C2
Corporate Profile
Our Management Team
Search Experts
Vision & Mission
Core Values
Awards & Achievements
Welcome To Communicate 2

Before we proceed with what we do and how we can benefit you, let's take some time out in telling you who we are. Communicate 2 is a 80 member organization, completely focused at providing Search Engine Marketing solutions to some of the leading clients in India.

Having over 5 years of experience in the field of search engine marketing, we have seen it all and delivered impeccable ROI every time. That is one of the main reasons that some of the largest financial companies in India have chosen Communicate 2 as their SEM (Search Engine Marketing) solutions partner. Our approach towards work is to deliver 100% results backed by quality performance, partly because we desire to be and partly because we need to be.

Since the time of our inception, we have faced some of the toughest challenges and tasks and lived up to client expectations most of the time. Hence you can be sure, that no one but us knows better how to make search engine marketing beneficial for your business. Our entire strategy is based on our core belief that “customers and employees are partners in growth”, and this is what makes Communicate 2 and its clients what they are – Result Oriented Individuals.
 
Background of C2

“First, almost all of us can do heroic things with our lives if we believe in ourselves and our goals. Second, most directions we need to actualize our goals are housed within ourselves”. - Marsha Sinetar

Communicate 2 started its operations in the year 1997 as a full service interactive agency and evolved into a search firm. In the year 2004, when SEM (Search Engine Marketing) (Search Engine Marketing) also known as PPC (Pay Per Click) started emerging, we decided to venture into this field. Our expertise lies in the field of contextual advertising, lead generation and ROI solutions, catering to some of the largest clients in India and abroad.

Our initial days were spent basking in the glory of accolades garnered by us during the dotcom era. Our work was highlighted by the ABBY & Web wiz awards we won in the Digital Category. We created some of the most popular web-sites of that time like, MucchadPaanwala.com, Kagaz.com, Indiawww.com, Facequest.com, etc.

After in-depth experiences with most forms of digital media we eventually found true love in the form of “Search Engine Marketing”. Quantifiable, dynamic and true value for money, this form of advertising is like giving a live performance; you get to know the response of the audience upfront. It was this aspect of search that we found most challenging. Unlike the conventional medium where impact or reach of your advertising can never be calculated, search lets you know the effectiveness of your advertising in enhanced returns.

So what is SEM (Search Engine Marketing) all about? Search Engine Marketing is an advertising module primarily used and applied on search engines, advertising networks and content based blogs or web pages, where advertisers usually have to pay money only when a user clicks on the ad to visit the advertiser's website. Ads are specifically created keeping in mind the target audience that will be interested in your products or services.

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